Category Manager / Group Brand Marketing Manager

Consumer Brands Marketing Market Research KAZ, Almaty, Almaty Province Full Time Regular
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Category Manager / Group Brand Marketing Manager Apply for this role
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About this Position

Henkel is looking for a Category Manager / Group Brand Marketing Manager to join our team in Almaty, Kazakhstan. 

What you´ll do

(Portfolio management, P&L management, People Management, Strategy development, Communication campaigns development)

A Category Manager / Group Brand Marketing Manager is responsible for analyzing industry and consumer trends, developing long-term strategies for product categories, and managing relationships with vendors. They maximize consumer appeal through pricing, promotion, and product range management. Effective communication and a strong understanding of marketing and sales principles are essential.

  • Lead a portfolio of leading beauty brands: Schwarzkopf, Palette, Gliss, Syoss, Taft, Fa, Shauma
  • Manage a team of three, including performance reviews, coaching, talent development, and workload planning
  • Provide strategic leadership, development and talent management activities for direct reports, which may include forecasting resource needs, recruiting, hiring, performance management, training and budgeting
  • Lead the assigned group of brands/categories by strengthening their position in the market
  • Carefully analyze P&L of each brand to make respective proposal when needed
  • Build compelling insight-driven brands' plans to drive long-term growth
  • Collect and analyze consumer, competition and market data in order to create recommendations for the category
  • Monitor and analyze marketing performance metrics, KPIs, and ROI to optimize campaigns and inform future marketing decisions
  • Develop mid to long terms plans to enable the organization to execute against the category targets
  • Make proposals for the budget and be responsible for planning and controlling its use

What makes you a good fit

  • A degree in Marketing, Finance, Economics, Business Administration, or a related field
  • Fluent English
  • Proven working experience in Overall Brand Management experience 6+ years (preferable fields: FMCG, Pharma)
  • Senior BM (or equivalent) experience 2+ years
  • People Management experience 2+ years
  • Sales/Trade Marketing/CatMan experience would be a plus
  • Strong analytical skills accompanied with data-driven thinking mindset
  • An analytical mind with a strategic ability
  • P&L management
  • Advanced Microsoft Office user (esp. Power Point, Excel)
  • Proven ability to develop brand and marketing strategies and its real business impact on brand targets
  • Outstanding communication skills and pro-active approach on a day-to-day basis

Some perks of joining Henkel

  • Employment in an international company with well-established corporate values and standards
  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  • Annual bonus
  • Company car
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Social package (meal allowance, payment for mobile services and other benefits in accordance with the rules of the company)
  • Medical Insurance after probation period
  • Up to 30 days paid sick leave per year

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID: 25082198

Job Locations: KAZ, Almaty Province, Almaty

Contact information for application-related questions: HRCommunicationsCAC@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

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How is work at Henkel

Henkel 소개

거의 150년의상의 강력한 유산을 기반으로 우리는 새롭게 삶을 상상하고 개선하는 방법을 매일 선도하고 있습니다. 헨켈은 현재와 다음 세대를 위한 혁신적이고 지속 가능한 브랜드와 테크놀러지, 그리고 전 세계에 있는 팀과 함께하고 있습니다. 헨켈은 산업 및 소비자 산업 모두에서 선도적인 위치를 차지하고 있습니다. 헨켈의 포트폴리오에는 잘 알려진 대로 헤어 케어 제품,  세탁 세제, 섬유 유연제, 접착제, 실란트 및 기능성 코팅제가 있습니다.

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자주 묻는 질문

네, 온라인 지원 시스템에서 프로필을 작성하기만 하면 됩니다. 프로필을 작성하면 여러 포지션에 지원할 수 있습니다.

네, 영어로 부탁드립니다. 헨켈은 국제적인 회사이기 때문에 전 세계의 동료들과 함께 일하게 될 것이고 영어는 헨켈의 공식 언어입니다. 일반적인 '규칙'은 지원서를 채용 공고와 동일한 언어로 작성하는 것입니다.

헨켈의 모든 포지션은 고유하며 적합한 후보자를 찾는 것이 회사와 후보자 모두에게 중요합니다. 우리는 회사와 후보자가 서로 잘 맞는 확인하고 싶습니다. 우리는 전 채용 과정에서 후보자들에게 결과를 안내할 것입니다.

채용팀이 지원서에 관한 모든 문의를 도와드릴 것입니다. 이 링크를 통해 채용팀에 문의하십시오.