At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.
Dare to make an impact?
- Assuming responsibility for the Trade Marketing operation across Henkel Consumer Brands Business Unit via focusing predominantly on customer marketing
- Designing and executing BTL trade marketing activities within the right trade marketing mix aligned with the brand(s) strategy
- Ensuring the implementation of “Point of Sales” activities, like promotions, POP material, POS animation, insert visuals
- Acting as a key point of contact between Marketing & Sales departments to ensure timely execution of projects
- Monitoring and analyzing category/channel, competition and consumer market data in order to provide base for the business opportunities
- Leading retailer projects & sales promotions with dedicated and optimum budget management
- Analyzing and creating relevant action plans for key customers, campaigns, special local projects
- Working closely with channel managers and KAMs to provide argumentation, in the development of joint business plans, monitoring performances of implemented plans at channel/ account/category level
- Conducting market research on regular basis to analyze latest retailer category trends
- Analyzing and reporting sales related actions plans